NOVELTY - The apparatus has memory to store instructions and objective function for energy asset (1). The objective function is determined based on dynamic simulation model of energy profile of energy asset, customer baseline (CBL) energy profile, and forecast wholesale electricity price, over time period T, associated with wholesale electricity market. The objective function controls memory to store determined schedule. The operation of energy asset according to schedule, over time period T, facilitates generation of energy-related revenue based on wholesale electricity market.    USE - Apparatus for determining suggested operating schedule for energy asset used in building or group of buildings, which are energy-consuming and/or energy-generating assets for e.g. heater, heating, ventilation and air conditioning (HVAC) systems, chillers/ice makers, fossil-fuel-based and/or renewable electricity generators, energy storage devices, and energy storage assets such as batteries, photovoltaic cell, fuel cell, gas turbine, diesel generator, flywheel, electric vehicle and wind turbine operated by energy customer.    ADVANTAGE - Since the objective function is determined based on dynamic simulation model of energy profile of energy asset, CBL energy profile and forecast wholesale electricity price, the wholesale prices are enabled to set as function of time, and foster sufficient electricity production for the grid at various locations is ensured for delivering adequate electricity to respective locations of demand for electricity on the grid. Hence, a convenience or comfort cost associated with deviation from the CBL or business-as-usual (BAU) operating schedule is achieved. The operating schedule for the energy assets is optimized for reducing energy costs, reducing emissions costs, and/or generating revenue from energy markets.    DESCRIPTION OF DRAWING(S) - The drawing shows a simple block diagram illustrating apparatus including energy asset.    Energy asset (1)    Power grid (2)    Meter (3)